Search Engine Optimisation (SEO) (P38)
SEO for Business is a short online course that starts to take the mystery out of Search Engine Optimisation (SEO) so you can understand how you can use it to your advantage. The course starts at the very beginning, defining what SEO is and why it’s important, before delving into how different search engines work and what they’re looking for.
Guiding you through, step by step, you’ll understand the ‘science bit’ and you’ll then see how to tap into this to get your web pages and social media content more visible through search engines.
Aims & Objectives
This course has been created for people in business who often get marketing responsibilities added to their role, but who don’t have web backgrounds, or in-house teams to learn from. This short course brings you up to speed so you can see how SEO can play a part in your marketing strategies. By understanding how search engines and search engine optimisation works, you’ll see how you can adapt your web pages and social media posts so they are more visible, more often. After SEO for Business we’re confident you’ll see new marketing opportunities you can capitalise on.
SEO for Business is perfect for anyone involved in marketing a business or creating content online, for websites or social media. Suitable for PAs, EAs, Office Managers, Marketing Assistants, Business Development Managers, entrepreneurs as well as those involved in PR, event management and promotion.
SEO for Business is a short online course, broken down into sections. It’s expected to take about 4 hours but you can work through it at your own pace, there’s no rush.
This course can be studied online. This means, you have the flexibility to study our SEO for Business course:
- In centre, with our friendly course advisors available for support and guidance as and when you need it.
- At home or from work – with support via email or telephone during working hours.
- On a blended mix – in-centre for the modules you need help with, at home or from work for those you are gliding through.
Once you've decided to go ahead, all you'll need to do is contact BPTC and we will arrange for you to have an induction to show you around the system and talk you through how our online training works. After this, you can learn in your own time and at your own speed, but with the knowledge you have support at hand if required
|Numele cursului:||Search Engine Optimisation (SEO) Course (P38)|
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